Page 12 - Bee-AUG2026

PAGE 12 To advertise call (775)727-8787 August 2026

YOUR HOME IS ON THE MARKET

BUT IS IT POSITIONED TO SELL?

You prepared your home, placed it on the market, and mean the seller is giving the home away. It is a strategic
expected buyers to respond. When the showings or o ers do decision based on current competition and buyer behavior.

not come, it is natural to wonder what went wrong. The goal is not simply to have a home listed. The goal is to
position it so buyers choose it.
Often, nothing is wrong with the home. The issue may
simply be how it is positioned against the other properties The agent you do business with matters.
buyers are considering. Call me today...Norma Jean - 775.209.5189
Buyers compare price, condition, location, upgrades, square
footage, and incentives. A buyer may genuinely like your
home but choose another property that appears to o er
more value. The market communicates through showing
activity, feedback, o ers—or the lack of them.

Few showings may indicate the price is not compelling
enough to attract buyers. Showings without o ers may
suggest buyers like the home, but not at the current price.

Sometimes a seller chooses to begin above the BS.1000856
recommended price range to test the market. The danger is
not necessarily starting too high. The greater danger is
remaining too high after the market has responded.
A price adjustment is not an admission of failure, nor does it

Lic# BS.1000856

®